Play up your eyes and you’ll ensure everyone else’s will be on you. Try these smart how-tos for eye shadow, mascara, pencils, and more in a gallery of dazzling makeup looks.
When applying mascara, wiggle the wand back and forth at the lash base. It’s the mascara near the roots―not the tips―that gives the illusion of length.
For high-impact, lush lashes, supplement your own with falsies. Use individual false lashes―they're more natural-looking than a full fringe.
Low-Key Day Look
For the most casual daywear, ditch the liner and sweep on taupe eye shadow with a few coats of dark mascara.
Matte eye powder has a classic texture that works well on any skin type, so it’s especially good for beginners.
Simple Shadow How-To
For a simple look, run a slanted brush (or a Q-tip) over shadow, then apply in a fine line along the upper lash line.
Best for Blue Eyes
Rich brown eyeliners best complement blue eyes because their warm hues emphasize subtle gold specs in the iris.
For Deep-Set Eyes
Bring out deep-set eyes by applying a light, neutral shadow under the brow bone and at the inner corner of the eye. Line the upper lashes with dark shadow.
For Smaller Eyes
Small eyes with uncreased lids call for an arc of medium-toned color on the lids, blended with a sweep of a brush.
For Thin Lids
For thin lids, apply a lighter shade at the eye’s corner before adding a deeper color to dramatize the eye.